Portfolio: Campaigns

When developing campaigns, we focus our work on your target group on one hand, and on your requirements and goals on the other. We analyze your product, the competition, the market situation and have a good look at your target audience. Building on the results, we develop sensible strategies together with you, that will ultimately facilitate successful campaigns.

ZEISS IOL Master 700 Kampagne
 

Customer:
Carl Zeiss Meditec AG

Project:
International campaign for the launch of the IOLMaster 700  "Next generation biometry“

Target group:
Surgeons

Features:
Creation of an international communication campaign and its realization in print and film

3We Performance:

  • Communication concept
  • Graphic concept and design
  • Text
  • Film
  • Photoshooting
  • Project management
  • Project handling
 
3We Portfolio AMO Kampagne Stressauge
 

Customer:
AMO Germany GmbH

Project:
Campaign "blink – stressed eyes"

Target group:
B2C & B2B

Features:
National campaign with promotion events in cinemas, airports and railway stations as well as sample testing via amazon.
Posters, banner stands, promotion website, sample envelope, mirror sticker, promotion team outfits (clothes, vending tray) etc.

3We Performance:

  • Campaign concept
  • Liaison with the co-operation partners
  • Graphic concept & design
  • Text
  • Web programming
  • Project management
  • Project handling
 
3We Portfolio: ZEISS Cataract Suite markerless
 

Customer:
Carl Zeiss Meditec AG

Project:
International campaign for the launch of the ZEISS Cataract Suite markerless “Skip it”

Target group:
Surgeons

Features:
Creation of an international communication campaign and its realization in print and film

3We Performance:

  • Communication concept
  • Graphic concept and design
  • Text
  • Film
  • Photoshooting
  • Project management
  • Project handling
 
3We Portfolio Kampagne: Allergan Directmailing
 

Customer:
Allergan, Inc.

Project:
Campaign "Directmailing & Kongressstand"

Target group:
B2B

Features:
Flyer, Correspondence, Answer, Envelope, Booth design, presentation template

3We Performance:

  • Graphic design
  • Text
  • Project management
  • Production handling
  • Visual concept
 
3We Portfolio: AT LISA tri Seeing the whole
 

Customer:
Carl Zeiss Meditec AG

Project:
International campaign for the launch of the trifocal IOL AT LISA tri "See the whole picture“

Target group:
Surgeons

Features:
Creation of an international communication campaign and its realization in print and film

3We Performance:

  • Communication concept
  • Graphic concept and design
  • Text
  • Film
  • Photoshooting
  • Project management
  • Project handling
 
3We Portfolio Kampagne: Nokia Siemens Networks 1
 

Customer:
Nokia Siemens Networks

Project:
Lean Management Campaign "For the future. For our customers. For us."

Target group:
NSN-Management and staff

Features:
Internal Campaign for motivation and information to support the implementation of Lean Management for the location Bruchsal, bilingual concept, Mission & Vision Presentation, Poster, Lean Walls

3We Performance:

  • Communication concept
  • Graphic concept and design
  • Text
  • Photo-shooting
  • Project management
  • Project handling
 
3We Portfolio Kampagne: EWB ComfortStrom and ComfortGas Introduction campaign
 

Customer:
EWB – Energie- und Wasserversorgung Bruchsal GmbH

Project:
Marketing campaign for introduction of new products „ComfortStrom“ and „ComfortGas“ with fixed guaranteed price

Target group:
B2C

Features:
Broad scope communication of new energie products for acquisition of new customers using print ads in regional papers, reader circle inserts in regional papers, poster for CityLights and informationsbrochures.

3We Performance:

  • Campaign concept
  • Graphic design
  • Texts
  • Project management
  • Production handling
 
3We Portfolio Kampagne: Targomed Leopoldina mit Plakat
 

Customer:
targomed GmbH

Project:
Campaign "Leopoldina Symposium 2013 «Vision&Diabetes»"

Target group:
Attendees of symposium

Features:
Creation of communication material and give-aways for publication of the event and information supply of the attendees.

3We Performance:

  • Content and texts
  • Website for the event including registration process
  • Programme
  • Tickets
  • Poster
  • questionnaire
  • Lanyard keychains
  • Pens and pads
  • Give-aways
  • Project management
  • Production handling
 
3We Portfolio Kampagne: Wolf 3d Introduction campaign
 

Customer:
Richard Wolf GmbH

Project:
Product Launch 3D HD on the occasion of a fair

Target group:
B2B

Features:
Creation of a communication campaign for Richard Wolf’s innovative laparoscopy technology including teasing card, information flyer and advertisement. Main focus was the development of the key visual.

3We Performance:

  • Graphic concept and design
  • Copy text and headline
  • Text and graphic composing
 
3We Portfolio Kampagne: Stadtbusverkehr Bruchsal Campaign
 

Customer:
Stadtbusverkehr Bruchsal GmbH

Project:
Campaign "Development of a new corporate identity, which emotionally implements the positioning of the company as more customer-oriented, more local and as a responsible service provider."

Target group:
B2C

Features:
Advertisements, senior citizen brochure for daily use of the City Bus including barrier-free accessibility, give-away articles, roll-up advertising displays, outdoor sales counter, information card on the monthly ticket.

3We Performance:

  • Concept
  • Graphic design
  • Photo shootings
  • Action schedule
  • Texts
  • Project managament
  • Production handling
 
3We Portfolio Kampagne: Marketing campaign Lichterzauber
 

Customer:
SSG - Staatliche Schlösser und Gärten Baden-Württemberg

Project:
Marketing campaign "Lichterzauber"

Target group:
B2C

Features:
Event marketing for the Lichterzauber-Event in the castle of Bruchsal with: Posters, flyers, citycards, bridge banner, tickets, radio advertising, TV spot and social media (Facebook, YouTube)

3We Performance:

  • Campaign concept
  • Graphic concept and design
  • Text
  • Social Media Marketing
  • TV spot
  • Radio advertising
  • Project management
  • Project handling
 
3We Portfolio Kampagne: AMO iLasik
 

Customer:
AMO Germany GmbH

Project:
Campaign "iLASIK campaign"

Target group:
iLASIK centers, patients

Features:
Development of various campaign components and promotions for national deployment: reader circle supplements, amazon promotion, advertisements, patient education DVD... Development of advertising medium artwork for centre-specific application, PowerPoint pre­sen­ta­tions for information evenings, advertisement templates, banner stands, customer flyers, vehicle branding ...

3We Performance:

  • Campaign concept
  • Graphic concept & design
  • Text
  • Web programming
  • Animation
  • Patient DVD
  • Project management
  • Project handling
 
3We Portfolio Kampagne: Optos Diabetes
 

Customer:
Optos GmbH

Project:
Mailings and Awareness-Campaign for optomap to the "world diabetes day"

Target group:
Ophthalmologist, patients

Features:
Development of various mailings and advertising materials on the occasion of "world diabetes day" and retinal scan with optomap for Germany and Switzerland, ini­ti­ation of a Diabetes-Action for pa­tients: teaser-mailing for ac­qui­si­tion, client-mailing for oph­thal­mol­o­gists, patients flyer and posters.

3We Performance:

  • Campaign concept
  • Graphic concept and design
  • Text
  • Project management
  • Project handling
 
3We Portfolio Kampagne: BTMV Tagen in Bruchsal
 

Customer:
BTMV

Project:
Campaign "Meet in Bruchsal"

Target group:
B2B

Features:
Professional presentation of an association of conference venue suppliers – integrated design for print, web, film and PR.

3We Performance:

  • Design
  • Shooting
  • Editing & Animation
  • Programming
 
3We Portfolio Kampagne: AMO Charity
 

Customer:
AMO Germany GmbH

Project:
Campaign "COMPLETE Charity - give the gift of eyesight"

Target group:
B2C & B2B

Features:
International campaign with pro­mo­tions at POS: Posters, folder, microsite, display with information brochures, sticker promotion with donation box, banner stands

3We Performance:

  • Campaign concept
  • Graphic concept & design
  • Text
  • Web programming
  • Project management
  • Project handling
 
3We Portfolio Kampagne: Pfizer Rimadyl
 

Customer:
Pfizer GmbH Tiergesundheit

Project:
Product communication Rimadyl

Target group:
medic and professional circles

Features:
Eye-catching, integrated campaign with extensive information and ad­vertising material. Differing ton­al­ity and visual message depending on the respective target groups. Advertisements, brochures, direct mailing, advertising material.

3We Performance:

  • Consulting
  • Content and visual concept
  • Graphic design
  • Text
 
3We Portfolio Kampagne: Siemens We make the world communicate
 

Customer:
Siemens

Project:
Campaign "We make the world communicate"

Target group:
B2C & B2B

Features:
Figurative trade mark, bilingual folder, advertising banner, ad­ver­tise­ment promoting Bruchsal as a Siemens company location.

3We Performance:

  • Communication concept
  • Graphic concept and design
  • Figurative trade mark creation
  • Photo-shooting for trade mark and footage
  • Project management
  • Project handling
 
3We Portfolio: Kükenstube, Website, Poster, Flyer, Business cards, Contract, Stationary
 

Customer:
Kükenstube

Project:
Campaign "Kükenstube"

Target group:
B2Baby

Features:
Logo, Stationary, Poster, Website, Flyer, Contract, Sticker

3We Performance:

  • Graphic concept and design
  • Figurative trade mark creation
  • Project management
  • Project handling
 
3We Portfolio: Perspektivwechsel Campaign
 

Customer:
PerspektivWechsel

Project:
Campaign "PerspektivWechsel"

Target group:
B2C & B2B

Features:
Logo, Geschäftsausstattung, Website, Flyer

3We Performance:

  • Graphic concept and design
  • Trade mark creation
  • Project management
  • Project handling
 
3We Portfolio: Tageselternverein Bruchsal Campaign
 

Customer:
Tageselternverein Bruchsal

Project:
Campaign "TEV"

Target group:
B2C

Features:
Logo, Stationary, Website, Flyer, Poster, Business card

3We Performance:

  • Graphic concept and design
  • Figurative trade mark creation
  • Websitedesign and programing
  • Project management
  • Project handling