In developing campaigns, our work focuses on your target groups on one hand, and your requirements and goals on the other. We analyse your product, the competition and the market landscape and we look at your target groups. On this basis, we work with you to develop integrated strategies that evolve into successful campaigns.
Client:
Carl Zeiss Meditec AG
Project:
International launch campaign for IOLMaster 700 "Next generation biometry
Target group:
ophthalmologists
Features:
Creative concept and its implementation in classical music and film
3We Performance:
Client:
Allergan Neuroscience & Urology
Project:
Implementation of the corporate design for the German market
Target group:
B2B and B2C
Features:
Based on the centrally defined new corporate design, implementation of the design for various information brochures, flyers, PPTs, congress stands for the various indications of BOTOX.
3We Performance:
Client:
Bruchsal correctional facility
Project:
Exhibition "WOHNHAFT Schönbornstraße 32"
Target group:
Bruchsal population
Features:
Modular exhibition in the town hall of Bruchsal about treatmentmeasures and rehabilitationconcepts of the JVA Bruchsal. The guidance system incorporates the spatial conditions and leads through the information and exhibits presented on two floors.
3We Performance:
Client:
Santen GmbH
Project:
Campaign "Cationorm"
Target group:
Patients and ophthalmologists
Features:
OTC product Cationorm - with a fresh look against dry eyes, localization of the materials in the new brand design for the German market: doctor folders, patient flyers, PPT, ads & rollups, e-detailing
3We Performance:
Client:
Carl Zeiss Meditec AG
Project:
International launch campaign for Cataract Suite markerless "Skip it
Target group:
ophthalmologists
Features:
Creative concept and its implementation in classical music and film
3We Performance:
Client:
Public utilities Bruchsal GmbH
Project:
40 years anniversary brochure
Target group:
B2B and B2C
Features:
High-quality information brochure on the occasion of the 40th anniversary incl. chronicle, presentation of the corporate structure, presentation of the brands ewb, SaSch and StadtBus as well as outlook
3We Performance:
Client:
Carl Zeiss Meditec AG
Project:
International launchcampaign for the trifocal IOL AT LISA tri "See the whole picture
Target group:
Ophthalmologists
Features:
Creative concept and its implementation in classical music and film
3We Performance:
Client:
Acandis GmbH
Project:
Communication concept + corporate design
Target group:
Neuroradiologists, Dealers
Features:
Consistent overall visual appearance across all communication media: trade advertising campaign, brochures, data sheets, congress appearances and website
3We Performance:
Client:
Optos GmbH
Project:
Mailings and information campaign for optomap on "World Diabetes Day"
Target group:
Ophthalmologists, Patients
Features:
Development of various mailings on diabetes and retinal scan with optomap, initiation of a diabetes campaign among ophthalmologists on the occasion of "World Diabetes Day", information material for patients, recruitment of doctors in the DACH region via teaser mailing
3We Performance:
Client:
Richard Wolf GmbH
Project:
Product launch 3D HD
Target group:
B2B
Features:
Communication of an innovative 3D imaging technology for surgery at the fair: Mini campaign consisting of teaser card, information flyer and display. The main focus was on key visual development.
3We Performance:
Client:
AMO Germany GmbH
Project:
Campaign "blink"
Target group:
B2C & B2B
Features:
National campaign with promotion actions in cinemas, airports & train stations and sample sampling via amazon: Posters, Inforolls, Website, Envelopes, Stickers, Equipment for Promoteams, etc.
3We Performance:
Client:
AMO Germany GmbH
Project:
Campaign "COMPLETE Charity - Give the gift of sight"
Target group:
B2C & B2B
Features:
International campaign with campaigns at the POS: posters, folders, microsite, display with info brochures, sticker campaign with donation box, info rolls
3We Performance:
Client:
Allergan Neuroscience
Project:
Redesign of training materials for the German market
Target group:
B2B
Features:
Based on the new corporate design for BOTOX, implementation of the training materials for Germany.
3We Performance:
Client:
Carl Zeiss Meditec AG
Project:
Unhappy Patient" online and print campaign for the trifocal IOL AT LISA tri
Target group:
ophthalmologists
Features:
Creative concept and its implementation for international campaign
3We Performance:
Client:
Glaukos Germany GmbH
Project:
newsletter series
Target group:
ophthalmologists
Features:
Concept for a specialist newsletter to referring physicians and ophthalmologists with clinical information and case studies on iStent inject.
3We Performance:
Client:
Pfizer GmbH Tiergesundheit
Project:
Brochures "Tierhalter-Aufklärung Infektionskrankheiten"
Target group:
Pet owner dog and cat
Features:
Information brochures about the display in the veterinary practice. Emotional visual worlds suitable for the target species and layman-understandable language.
3We Performance:
Client:
Pfizer GmbH Animal Health
Project:
Campaign "Rimadyl"
Target group:
B2C & B2B
Features:
Attention-grabbing, integrated campaign with extensive information and advertising media. Visual with different tonality depending on the target group.
3We Performance:
Client:
Santen GmbH
Project:
Campaign Glaucoma Drops
Target group:
B2B
Features:
Pharmaceutical product for reducing intraocular pressure - day and night. Localization of the materials in the new brand design for the German market: flyer, patient passport, PPT, advertisements & rollups, trade fair stand.
3We Performance:
Client:
Santen GmbH
Project:
Anti-inflammatory therapy" campaign
Target group:
B2B
Features:
Pharma - Localization of materials in the new brand design for the German market: flyers, brochures, rollup, exhibition stand
3We Performance:
Client:
SCHILLER Medizintechnik GmbH
Project:
Broken Heart Campaign
Target group:
relatives of high-risk patients
Features:
Print campaign that draws attention to the risks of sudden cardiac death and addresses family members of patients: Waiting room poster with flyer pocket, educational flyer, questionnaire, advertisement
3We Performance:
Client:
targomed GmbH
Project:
Dry Eye Academy
Target group:
B2B
Features:
Preparation of all communication materials such as invitations, assessment sheets, roll-ups and give-aways for the publication of the event including registration website
3We Performance:
Client:
VMT GmbH
Project:
Updating of the corporate design and its implementation
Target group:
B2B
Features:
Conceptual and graphic revision of the corporate design for clear differentiation of the 4 product groups - graphically presented in the form of productlabels. Implementation for microsites, product brochures, datasheets, rollups
3We Performance:
